Online presence has become a necessity for businesses in order to be visible to the audience and to sell through a digital medium. Over the years, websites were considered to be the best option for business marketing but now, such presence has transformed into mobile. Now mobile is the best medium in recent times for communication and it is the most used device on Earth today.

With the growing usage of mobile devices, companies have started considering mobile app development so that they can communicate better with the audience and build a stronger customer base. However, when it comes to mobile app development, it is needed to understand that millions of applications are already in the market and it is not less than a challenge for any new app to perform.

Therefore, an efficient and an error-less app should be the preference of companies. And to make the app efficient and free from errors, it is extremely important to conduct strategic testing of the app so that potential errors are identified at the early stage of development and they can be rectified before getting the app uploaded in stores.

Once you are finished with the development, following testing methods can help you to ensure it is efficient and effective to meet the requirement of target users;

Functional Testing

The basic method among the various testing techniques is functional testing which is carried out to test whether the app is working fine or not as per desired requirements. Functional testing requires human interaction and is challenged by factors such as types of mobile devices and different mobile operating systems. However, functional testing can be time-consuming if it is carried out manually whereas automated functional testing is getting popular these days and can be more helpful.

Performance Testing

Performance testing of a mobile app is an integral part of the overall mobile app development. With performance testing, it is easier to ensure that;

– The UI-based response time of the app is acceptable and the performance satisfies the customer.

– The load generated by the app on the data-center is pretty manageable.

– The app’s performance is monitored once it is released.

Memory Testing

Memory testing is important as it allows testing the performance of the app with respect to memory usage. It is to keep in mind that mobile devices have limited memories and their default program allows them to get rid of apps which are high in memory usage and cause poor user-experience. Memory testing is really important to ensure that the app uses optimum memory of the device so as to make user-experience better.

However, above testing methods are absolutely fantastic to measure the performance of the app. Through such effective testing procedures, an app’s performance can be made better.